Gavin Wellsman is an Executive Creative Director at ARC Creative in New York and one of the company's four founders, helping shape its creative vision from the ground up.

With over 20 years in visual effects, Gavin is a sought-after artist known for deep technical expertise, meticulous attention to detail, and mastery across all effects facets. He blends artistry with cutting-edge technology, collaborating with leading brands and creatives to produce award-winning work, including five Cannes Lions and two AICP best of show. This year, he earned a place on Adweek’s Creative 100, an immense honor.

A career-defining moment was the Sports Emmy winning project with Michelob Ultra “Lap of Legends,” where he led technology, design, and VFX across a multidisciplinary team. Automotive work remains central, including shaping the first-ever real vs. virtual F1 race.